We’re ending the year strong with a brand-new color spotlight for you, Fox Fam, and who better to close out 2019 than the queen herself, Purple Rain(Renamed to Purple AF)? Not only is she one of our most versatile shades, Purple Rain(Renamed to Purple AF) is our most popular color by far. If you don’t already know why this perfect purple reigns supreme, read on to find out!

Who is she?

Purple AF is a deep, vibrant purple. While it’s relatively dark as one of our most highly pigmented colors, it will still turn out a very vivid, intense purple on a lightened base. A level 7 or so will be best if you want the brightest purple, but on a darker base, Purple AF will still give you a visible darker purple tint, especially in the sunlight! In fact, Purple AF is one of our best options for tinting unbleached hair, often giving a dark purple hue to a dark blonde or light brown base, and even tinting medium or dark brown hair with more of a deep eggplant or burgundy hue. While Purple AF goes on a gorgeous grapey purple on a lightened base, our purples are formulated to fade in more of a pink range over time (and then eventually silver on platinum hair).

Tips and Mixes:

Purple is a very versatile color simply because it’s a combination of warm and cool tones, made with red and blue, so of course Purple AF is one of the most versatile Rain shades too! Just about any color or mix can include Purple AF for added depth. So if you’re a custom color addict like us, Purple AF is a must-have! So many of our very favorite mixes feature Purple AF.

For a deep cobalt hue, use a half-and-half ratio of Purple AF and Poseidon, or for a more pigmented shade use Aquamarine instead of Poseidon! Get the mix here!

You can get a deep burgundy by mixing Purple AF with some Wrath or Poison, or if our existing burgundy, Ritual, is too red-toned for your taste, you can bring it into more of a cool-toned burgundy range by adding Purple AF.

And have you seen our Ginger Spice recipe? Surprise - Purple AF is in that, too! Get the mix here! Want to get a more pumpkin color like the one below? Get the mix here!

Punch up a pastel for better coverage on a medium to light blonde base by adding a few drops of Purple AF to Girls Night or even Periwinkle! Check our mix here! Need a super dark, almost-black purple? Purple AF and Transylvania. Aiming for more of a smoky lavender hue? Sterling and a few drops of Purple AF. A UV-reactive violet? Electric Paradise and just a smidge of Purple AF. She can really do it all!

What could go wrong?

Talk to us!